PSEUDONYM Renders Finely Cut FW20 Collection into Digital Realm
Dubbed “Kraft Cheese Waltz.”
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As a follow up to last year’s Spring/Summer 2020 showcase at Copenhagen Fashion Week, Danish label PSEUDONYM is back to present its Fall/Winter 2020 collection in the form of new visuals that stray from the typical lookbook. In an effort to reduce waste, the label has opted to showcase its lineup of looks via digital renderings.
Dubbed “Kraft Cheese Waltz,” the assemblage sees a bold series of garments inspired by finely tailored styles and functional streetwear: pieces like double-breasted blazers, half-zip graphic pullovers, oversized coats, elongated bomber jackets and wide chinos, to name a few. One noteworthy piece is a white trench coat emblazoned with a slightly faded purple print of a car’s hood. The top of the garment sees wide lapels, complemented by padded panels that boast a crisp nylon sheen. To complement the jacket’s dominant shade, the jacket comes with cream-colored buttons and a wide tonal waist belt, while the automotive graphic at the bottom completes the design.
Another highlight is the knitted half-zip pullover. “PSEUDONYM” branding is placed just below the upper zipper opening, followed by a dark print of a person’s house. The piece has been constructed with a snug fit and sees minimal ribbing along the cuffs and hem. As a final touch, “DENMARK” is emblazoned in yellow at the right side of the raised collars. Other garments like the light blue dress pants, monochromatic overcoat, quilted nylon bomber jacket, purple intarsia knit turtle neck and black baseball cap round up the concise range.
Scroll through the gallery above for a look at PSEUDONYM’s FW20 lookbook and keep a lookout on the label’s website for the upcoming collection.
In case you missed it, here are the best collections from Copenhagen Fashion Week FW20.