Jordan's Proto-Max 720 Receives Elegant "Pale Ivory/Midnight Navy" Colorway

A sporty silhouette in a classic colorway.

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Footwear
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Next up on the Jordan Brand‘s Flight Utility line is an understated take on the modern-looking Proto-Max 720.

Doused mostly in “Pale Ivory,” the silhouette brings a touch of elegance and simplicity to the otherwise futuristic style of the shoe. The pale tone is complemented by a “Midnight Navy” tongue and throat, paired with matching laces and heel tabs. Contrasting detailing can be found all over the sneaker, from its logos on the tongue and heel tab to the text riding up its lateral side and onto the overlaid strap wrapping around the heel. The minimalist upper then gets paired with its usual chunky midsole in pristine white to add to the tonal look. Completing the shoe is a 720-style Air unit and milky outsole, and “Ice Blue” plastic heel counter.

Jordan Brand’s Proto-Max 720 “Pale Ivy/Midnight Navy” is now available over at atmos Tokyo, retailing for ¥20,000 JPY or roughly $185 USD.

Elsewhere in sneakers, Tyshawn Jones and adidas are dropping a hoops-inspired pro model in “Money Green.”

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Jordan Proto-Max 720 “Pale Ivory/Midnight Navy”

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