Norse Store has delivered its Spring/Summer 2019 men’s editorial spotlighting clean Scandinavian designs, premium Japanese labels and staples from its eponymous brand. Shot against the backdrop of an industrial harbour in Refshaleøen, Copenhagen, the editorial mixes elements of workwear, high-end fashion and simple staples in a simplistic SS19 campaign.
Highlighting some of this season’s best pieces, Norse Store captures head to toe outfits with accents from New Balance, adidas, Salomon and Norse Projects, allowing key pieces to stand out against the stark background. An engineering jacket from Margaret Howell, a Cabana shirt from Needles, pants from Dries Van Noten and a colorblocked-meets-striped jacket from visvim all equally stand out as key pieces from Norse Store’s selection.
A focus on layering and minimalist pieces is seen throughout, with pieces such as nanamica‘s club jacket and a reversible field jacket from Needles highlighting Norse Store’s use of color to celebrate outfit-accentuating pieces within toned-back looks.
Take a look at the editorial above and head to the Norse Store site to shop its SS19 selection now.
If you’re looking for more clean Japanese labels to update your wardrobe with, then check out the latest collection from urself.
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Norse Store Spring/Summer 19 was shot at Refshaleøen—an island and former industrial center in Copenhagen’s harbour. Over the years, the area has transformed into a cultural hub of the city where design, food and the arts intersect one another. Norse Store Spring/Summer 19 features a selection of pieces from Engineered Garments, nanamica, Margaret Howell, Salomon, Needles, Norse Projects and more. Link in bio. #norsestore #engineeredgarments #nanamica #margarethowell #salomon #needles #norseprojects
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