The early launch is part of Nike’s “HERON PRESTON BY YOU” activation for Milan Design Week and will be hosted by Antonioli where the likes of Elia (shoe designer), Elena Mottola (stylist and fashion designer), and Red (graffiti artist) will be joined by Heron for a customization/personalization session of the Nike Air Max 720/95.
Those who will be in the Milan area on April 10 can enter to win a chance to take part in this Nike By You Studio event. As Heron puts it, “I’m excited to see what kids create, to see their process, them sharing that process just as much as them sharing the final product, really bringing that magic to life.” To register, head on over to the event’s webpage.
In other footwear news, Converse drops a psychedelic chuck 70 collection for Spring.
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