Dior & Jordan Brand Could Be Releasing a $2,000 USD AJ1 in 2020

Allegedly limited to 1,000 pairs.

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Following the confirmation of a Prada x adidas collaboration, rumors of a collaborative Dior and Jordan Brand sneaker are in full force with hearsay pointing to a luxurious Air Jordan 1 due out by June 2020. The limited-edition model will reportedly only get 1,000 pairs priced at $2,000 USD each, making it the most premium Air Jordan 1 in sneaker history.

Images and renders of the collaborative pair are yet to be released, but design concepts could take inspiration from the B23 Hi Top and Dior’s all-over print of its classic logo. If the partnership does push through, it’ll make for a quick $2 million USD in gross revenue.

Stay tuned for more information on this possible collab.

In other footwear news, Travis Scott’s Nike Air Force 1 “Cactus Jack” comes with a custom box.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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