The limited-edition water bottle has been developed by Abloh, who back in December 2018 was named Evian’s “Creative Advisor for Sustainable Innovation.” Since, Abloh has created a range of sought-after water bottles such as the 75cl “RAINBOW INSIDE” iteration and numerous SOMA bottles, all as part of the “One Drop can Make a Rainbow” collection.
This time around, Abloh and Evian reference the rainbow once more with a “MAKE A RAINBOW” 75cl glass water bottle. Featuring block capital letters colored in a gradient effect, the bottle is finished with Evian branding and the designer’s archetype stamp, “c/o virgil abloh™.”
Speaking on the bottle, Abloh says, “This new exclusive bottle follows the same concept of [a] rainbow of colors. Beautifully crafted by the see-through effect, it reveals the full polychromatic potential of the collection’s mantra: “MAKE A RAINBOW.”
You can pick up this exclusive and highly-limited-edition Virgil Abloh x Evian 75cl “MAKE A RAINBOW” water bottle in France and Asia Pacific. For those looking to purchase more from the collection, check out the glass SOMA bottles on MATCHESFASHION.COM.
In other news, Off-White™ has released a dripping logo capsule exclusive to Hong Kong.
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Today is the day! evian and visionary designer Virgil Abloh reveal today a new 75cl glass iconic collectible limited edition ? “This new exclusive bottle follows the same concept of rainbow of colors. Beautifully crafted by the see-through effect, it reveals the full polychromatic potential of the collection’s mantra : MAKE A RAINBOW” says Virgil Abloh. This exclusive design will be available in very limited quantities at selected retail locations in Asia Pacific and France. Find out more on evian.com #evian #evianxvirgilabloh #stayhydrated