fragment design Gets Preppy for Moncler Genius SS19 Collection

Hiroshi Fujiwara flips American staples for the latest covetable release.

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Hiroshi Fujiwara hit Milan along with the rest of the Moncler Genius collaborators to showcase fragment design‘s latest Genius collection. Part of the Moncler 7 line, the new line blends graphic touches in line with the initial collaborative drop with elements of trad and prepwear.

The expansive range encompasses rainwear, lightweight layers, T-shirts, shorts, jeans and even fragment-branded sneakers. Preppy staples like striped shirts and knee-high socks are complemented by plaid blazers, boxy chino shorts and button-up shirts, most of which feature stylized Moncler-fragment co-branding. Rich pops of primary colors accent the neutral-toned basics, like white shirts and black hoodies, along with color-blocked puffer jackets and mixed-material trucker jackets, which juxtapose indigo denim with black nylon accents and small silver studs. The studs also appear on straight-cut jeans, which aid the muted parkas and coats in emphasizing the bold-face prints.

Expect the new items to launch via the Genius program and sites like Farfetch next year.

most recently, fragment linked up with Medicom Toy for a co-branded T-shirt.

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