Eminem’s Machine Gun Kelly diss, “KILLSHOT,” has officially broken the YouTube record for the biggest 24-hour debut for a hip-hop video in the site’s history. According to Chart Data, the video received 38.1 million views in the first day after it was uploaded on September 14.
The record-breaking achievement is all the more notable considering it isn’t really a video, it is just one image and an audio stream. The beef between Eminem and Machine Gun Kelly started with a track on Eminem’s Kamikaze album, before MGK responded with “Rap Devil,” leading to the release of “KILLSHOT.”
Most viewed music videos within 24 hours (YouTube)
#1 IDOL, @BTS_twt 45m+
#2 Look What You Made Me Do, @taylorswift13 43.2m
#3 Killshot, @Eminem 38.1m
#4 DDU-DU DDU-DU, @ygofficialblink 36.2m
#5 Gentleman, @psy_oppa 36m
#6 Fake Love, BTS 35.9m
— chart data (@chartdata) September 19, 2018
Recently, Machine Gun Kelly claimed that Eminem’s track missed its target.