Having ended 2017 in style with the drop of its Cali Thornhill-DeWitt-designed Converse collaboration, legendary Italian company Slam Jam has now announced the details of its Milan Fashion Week plans. Taking place as part of the SHOWCASE event at Spazio Maiocchi – a new art space dedicated to the intersections of art and design — the brand (co-founded by Carhartt WIP and Slam Jam) will present a three-way collaboration with L.A.-based 424 and streetwear staple Alpha Industries.
Showing alongside other collaborations such as Oakley by Samuel Ross and 2117 by CARHARTT WIP & LAW, the SHOWCASE event will take the form of a projected video artwork created by 424’s Guillermo Andrade and based upon the Alpha Industries collab’s Vietnam War-inspired themes and graphics.
The Milan Fashion Week Spazio Maiocchi SHOWCASE event will take place on 15 January, with the invite only preview being held from 7-9pm and general admission from 9-11.30pm. Elsewhere, in other Fashion Week news, Berlin-based magazine-turned-brand 032c will present its first full collection at Pitti Immagine Uomo 93.
Via Maiocchi 5/7
20129 Milan, Italy