CES has been a space where tech giants have bolstered their seats at the table by showcasing new advancements, devices and speculative designs. Nissan has positioned itself to make waves with its pre-CES announcement of the Brain-to-Vehicle Technology.
The current climate for the future of the automotive industry has been pushing towards zero-emission vehicles and removing the human element from the driving experience. Nissan has set a precedent to deviate from the path walked by the likes of Tesla, Google and Uber — the most notable in driverless automation.
With its neural proprietary-systems, the Japanese brand hopes to deepen the connection between the person and car. Through rigorous testing and data capture from brainwaves, the new feature will predict the driver’s intent while in motion and adaptively adjust to nurture a person’s desired comfort.
For more info on the concept, watch the video above. In other auto news, view the rare 1991 Lamborghini Countach that hit auction.
- Auto Blog
- Image Credit