Rolling Loud Unveils Exclusive Merch for SoCal Festival
Available only at the San Bernardino show this weekend.
Rolling Loud proudly unveils new line of merch for Rolling Loud SoCal, designed by Bryan Rivera, Rick Klotz, Travis Brothers, STIX, Dipika Walia and Aditya Pamidi with collages from Wyatt Knowles. The capsule collection will be available exclusively at the SoCal installment of Rolling Loud.
In just a year’s time, the platform has become arguably hip-hop’s largest festival brand with the offering of T-shirts, long-sleeve shirts and hoodies designed to be culturally relevant in the moment, while reflecting the festival’s status in today’s music landscape. Simultaneously, the merch is a keepsake from this weekend’s festivities — a clothing time capsule.
Headlined by Future, ScHoolboy Q and Gucci Mane, Rolling Loud SoCal happens this weekend, December 16-17, at the NOS Event Center in San Bernardino. Additionally, Jaden Smith and Lil Xan were also recently added to the bill along with Migos, Playboi Carti and Lil Yachty.
Get more details on Rolling Loud’s worldwide expansion, which is also set to hit countries outside of the US, including United Kingdom, Japan and China.
