Watch Ronnie Fieg Unveil the Nike LeBron 15 to King James for the First Time
“Ronnie, you killed that sh*t.”
In early fall, NBA superstar LeBron James unveiled the latest edition to his signature sneaker line with Nike: the LeBron 15. Taking things to the next level, King James teamed up with KITH for the Nike LeBron 15 Via “Long Live the King” capsule, which includes some striking upgrades to the on-court turned off-court sneaker. Crafted in three colorways, a zipper is incorporated into the “Battle-Knit” upper in addition to a removable strap that reads “Long Live the King.”
In a recent clip shared by KITH‘s mastermind Ronnie Fieg, we get a look at James seeing the designs for the very first time alongside his Nike design team including Jason Petrie. As James gets his hair styled, Fieg explains the vision behind each model. James can then be heard saying, “It’s an unbelievable shoe. I’m happy. Excited as sh*t. Y’all murdered that sh*t. Ronnie, you killed that sh*t.”
Keep it locked here for further details on the collaboration when they surface. In case you missed it, here’s a better look at the Nike LeBron 15 Zip “Floral.”
