Fool's Gold Celebrates 10 Year Anniversary With New Apparel Collection

Rounding off a marquee year where Fool’s Gold celebrated its 10th anniversary, new flagship store in Brooklyn, and Day Off festival being expanded into an international series in six cities, the label presents a lookbook modeled by its artists, employees and extended family.

FG’s winter collection includes a Mishka collab and a Lugz boot, both rooted in iconic ‘90s New York street style. Also highlighted is a Champion hoodie, a gold-embroidered crewneck, a skully, and a few graphic tees from its last two collections. Look through the portraits above and check out a few pieces from their spring/summer collection.