Jordan Brand Celebrates 30 Years of 'Space Jam' With New Apparel Lineup

The collection reimagines iconic Michael Jordan imagery alongside classic Looney Tunes characters.

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Summary

Jordan Brand is launching a dedicated apparel range honoring the 30th anniversary of 'Space Jam'

The capsule includes graphic tees referencing the classic MJ WINGS poster alongside Looney Tunes characters

The collection is scheduled to roll out during Fall 2026 via Nike and select retailers

Jordan Brand is expanding its 30th-anniversary celebration for Space Jam with an extensive apparel rollout scheduled for Fall 2026. The initial apparel lineup builds upon the legacy of the original 1996 film, bridging basketball heritage and iconic Looney Tunes imagery.

Early looks highlight two distinct graphic T-shirt designs arriving in both black and white options. The first tee features characters including Bugs Bunny, Tasmanian Devil, and Yosemite Sam arranged around oversized Jordan branding alongside custom anniversary details.

The second design highlights the Jordan “Bugs Bunny” WINGS T-shirt, which directly recreates Michael Jordan‘s classic “WINGS” poster. The monochrome graphic depicts Bugs Bunny holding a basketball with his arms stretched wide, framed by “WINGS” lettering at the top and the slogan “Why hop, when you can fly” printed across the bottom. Additional apparel pieces are expected to join the lineup as the rollout continues.

The Jordan Brand Space Jam 30th Anniversary apparel collection releases in Fall 2026 via Nike and select Jordan Brand retailers.

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