#23: Angelo Baque Explains How a Kid from Queens Found Himself at the Epicenter of Streetwear

The creative also speaks on Awake NY and even his first brand, Absurd.

listen
#23: Angelo Baque Explains How a Kid from Queens Found Himself at the Epicenter of Streetwear
HBR
54.2K 0 Comments

Angelo Baque has been busy. Since vacating his position as Supreme’s long-time brand director, Baque has ventured out solo, starting his own eponymous creative agency and turning out new product under his own line, Awake NY. On this week’s episode of HYPEBEAST Radio, we caught up with Baque at his boutique’s headquarters on Canal Street to talk about how a kid from Queens found his way into fashion.

Baque reminisces on his days as an enlightened revolutionary type wearing Che Guevara tees at the Nuyorican Café in ‘94. Angelo also breaks down how a job offer from James Jebbia felt like a call-up to the major leagues:

“I always compare that to getting like a phone call from George Steinbrenner. Y’know, like ‘That’s cool what you’re doing down there, but you wanna come play in the big show, come fuck with me.’”

After ten years with the streetwear brand, Baque notes that “It was probably around the Paris store opening that I realized I’m coming on 10 years of working for this brand, I had an amazing run here. I think it’s time for me to start creating my own thing.” He then goes on to talk about Baque Creative’s inaugural project, which included panels, installations, and workshops for Virgil Abloh’s Off-White™ x Nike “The Ten” collection.

Baque also speaks on his first brand, Absurd: “I liked that my brand never really blew up, y’know? This is around the time when The Hundreds became a big deal and 10.DEEP became a big deal. That first streetwear bubble was like, BOOM!”

Awake NY emerged as a brainchild informed by New York street culture. Baque notes that the influence between his own brand and his previous employer is a two-way street: “We all get inspired from one another—I took a huge inspiration from Supreme. For me to say that Supreme doesn’t influence Awake NY, I’d be lying. It goes both ways.”

Check out the full episode above.

Read Full Article

What to Listen to Next

#22: Stadium Goods Is Innovating Modern Retail

#22: Stadium Goods Is Innovating Modern Retail

The entrepreneurs explain the art and hustle of the flip.

Listen
32.6K 0 Comments

#21: ItsTheReal Taught Your Favorite Rappers How to Laugh at Themselves

#21: ItsTheReal Taught Your Favorite Rappers How to Laugh at Themselves

The comics talk about working with Kanye, cooking for Gunplay, and sneaking Jim Jones past the Hip-Hop Police.

Listen
9.3K 0 Comments

#20: Mark Seekings Went From Pro Snowboarding to Working For Kanye West

#20: Mark Seekings Went From Pro Snowboarding to Working For Kanye West

The reclusive art director opens up about his creative career path.

Listen
14.5K 0 Comments

#19: Wiki Is New York Rap's Realist

#19: Wiki Is New York Rap's Realist

The rapper explains how Aaron Bondaroff gave him his moniker, meeting Skepta, and his Transatlantic appeal.

Listen
26.6K 0 Comments

#18: Photographer Viktor Vauthier Wants to Document Cultural Moments

#18: Photographer Viktor Vauthier Wants to Document Cultural Moments

“When I take photos of Virgil Abloh or Alex Olson, I feel they’re going to be the Andy Warhol or Jean-Michel Basquiat of my era.”

Listen
16.7K 0 Comments


More ▾

What to Listen to Next

#17: The Cool Kids Are The Rap Game's Nikola Tesla

#17: The Cool Kids Are The Rap Game's Nikola Tesla

Myspace vs. Soundcloud rap, camping out for Jordans, and some choice words for rapper Russ.

Listen
17.8K 0 Comments

#16: Arthur Kar Does Not Believe in Finish Lines

#16: Arthur Kar Does Not Believe in Finish Lines

“I wasn’t born in a Ferrari or a Porsche,” says the vintage car collector, “I was born in a hospital, like everyone else.”

Listen
33.0K 0 Comments

#15: Daniel Arsham Has an As-Yet Unreleased 'Future Relic' Film With Mahershala Ali

#15: Daniel Arsham Has an As-Yet Unreleased 'Future Relic' Film With Mahershala Ali

The Snarkitect speaks on his work with the ‘Moonlight’ star, Pharrell Williams, Ronnie Fieg and others.

Listen
21.1K 0 Comments

#14: How Grailed Helped Democratize Archival Fashion

#14: How Grailed Helped Democratize Archival Fashion

The start-up’s team sat down to discuss how the site morphed from a place to sell Quoddy mocs to a veritable online community.

Listen
14.0K 0 Comments

#13: GucciGhost And How He Connected With Gucci and 2 Chainz

#13: GucciGhost And How He Connected With Gucci and 2 Chainz

The snowboarder-turned-artist’s moniker started off as a music project.

Listen
33.7K 0 Comments

More ▾
 
Episode Transcript

#23: Angelo Baque Explains How a Kid from Queens Found Himself at the Epicenter of Streetwear

The creative also speaks on Awake NY and even his first brand, Absurd.