Apple Receives Lawsuit Over "Animoji" Trademark

“Apple made the conscious decision to try to pilfer the name for itself.”

By
Tech
9,236 Hypes 0 Comments

Apple is being sued by Japanese company Emonster over the use of the term “Animoji.” The name of the animated emoji feature for the upcoming iPhone X — announced at last month’s Keynote presentation – is already in use for the company’s app that launched back in 2014.

The lawsuit states that Apple was already aware that the Animoji name was already in use since the iOS app is available through the App Store. “Apple made the conscious decision to try to pilfer the name for itself,” said Emonster CEO Enrique Bonansea. Apple also allegedly offered to buy the trademark, which was rejected by Emonster.

Last month, Apple Filed a petition to cancel Emonster’s trademark, which is currently under review. Apple claims that the term “Animoji” was registered by Emonster to a non-existent business due to a filing error and therefore cannot actually own the term. According to The Verge, Emonster is looking for an undisclosed amount of money and a court order that would immediately block Apple from using the term for its upcoming feature. In addition to the upcoming Animoji feature, Apple has 56 new emojis on deck for iOS 11.1.

Read Full Article
Source
The Verge

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

1053 Users Online

What to Read Next

Snoh Aalegra's Debut Album 'FEELS' Now Available to Stream
Music

Snoh Aalegra's Debut Album 'FEELS' Now Available to Stream

Reviving the classic R&B sound.

Trill Sammy & Maxo Kream Collide For "Harden" Video
Music

Trill Sammy & Maxo Kream Collide For "Harden" Video

Produced by 808 Mafia.

This DIY Nintendo Switch Can Play Thousands of Games
Tech

This DIY Nintendo Switch Can Play Thousands of Games

Can’t buy a Switch? Make your own!


The Nike HyperAdapt 1.0 Returns In "Tinker Blue"
Footwear

The Nike HyperAdapt 1.0 Returns In "Tinker Blue"

In honor of Nike’s prestigious designer.

Bugatti Chiron Surfaces For Sale in United Kingdom
Automotive

Bugatti Chiron Surfaces For Sale in United Kingdom

The hypercar is expected to fetch several million dollars.

UNheardof and Nike SB Honor Cincinnati With Collaborative Release
Fashion

UNheardof and Nike SB Honor Cincinnati With Collaborative Release

“King Skate Piggy” is coming soon.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.