Jordan Brand Officially Unleashes the Air Jordan XXXI "Banned"

A new age look at Michael Jordan’s beginnings.

By
Footwear
32,668 Hypes 0 Comments

It’s pretty evident that Michael Jordan’s legacy will forever be embedded within the game of basketball. The GOAT also has a strong hand in the world of footwear as well. While 30 signature silhouettes strong with countless amounts of retro releases, Jordan Brand has officially unveiled the upcoming Air Jordan XXXI model. Taking inspiration from Michael Jordan’s inaugural silhouette which would unforgettably face a $5,000 USD fine each time he would wear them on court due to uniform policies within the NBA, the Air Jordan XXXI revisits a legendary time for the Swoosh and the early stages of MJ’s career.

The Air Jordan XXXI hosts a Flyweave upper which transitions into premium leather from toe to heel as a display of off-court sensibility and on-court performance. Tailored for athletes such as Russell Westbrook, its low-profiled cushioning provides a floor feel via its low-to-the-ground sole units, Flight Speed Technology and full length Zoom Air unit.

The Air Jordan XXXI “Banned” will officially release globally on September 3 for a retail price of $185 USD at select retailers as well as online.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

487 Users Online

What to Read Next

A Closer Look at the New 'Power Rangers' Costumes
Entertainment

A Closer Look at the New 'Power Rangers' Costumes

Like you’ve never seen them before.

The Converse "Star and Bars" Returns to Japan
Footwear

The Converse "Star and Bars" Returns to Japan

Part of an ongoing thirst for archival re-releases.

Elephant Grounds Debuts an Airy Nature-Inspired Space in the Heart of Hong Kong's Concrete Jungle
Design

Elephant Grounds Debuts an Airy Nature-Inspired Space in the Heart of Hong Kong's Concrete Jungle

A uniquely bright space in the heart of one of Hong Kong’s busiest neighborhoods.


adidas Breaks Sales Records With the Ultra Boost Uncaged
Footwear

adidas Breaks Sales Records With the Ultra Boost Uncaged

The Three Stripes announces its phenomenal first quarter results.

"Rest in Peace," Taylor Swift
Music 

"Rest in Peace," Taylor Swift

This Kanye West and Kim Kardashian vs. Taylor Swift beef just got way too real.

Kid Cudi is Joining This Massively Popular TV Show
Music 

Kid Cudi is Joining This Massively Popular TV Show

Another great look for Cudder.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.