Awake NY Goes All In on Summer 2024 Collection
Following up its capsule of summer tees with a more expansive warm weather collection.
Awake NY is following up on its first summer delivery with a fully-fledged Summer 2024 collection. While last month’s foray of Summer 2024 tees leaned heavily into the NYC imprint’s graphics in celebration of its one-year anniversary at its Orchard Street flagship, the outfitter is back to flexing its cut-and-sew muscles in its latest summer presentation, delivering a striking range of garments including knitwear, jerseys and zip-up jackets.
Engulfed in all-over prints, the collection’s button-down shirts are the most eye-catching of the offering. Designs span a roulette wheel and two colorways of bright, ombré hues.
Another standout offering is the mesh jersey elevated with embroidered detailing. The jersey takes a black silhouette, complete with lifted purple lining along the neckline as well on a retro-looking cursive Awake NY logo on the front and number 23 on the back.
Elsewhere, knit polos arrive in summery shades of pink and cream, accented with textured, braided lines running down the middle. Awake does tap back into its graphic game in the collection’s zip-up hoodies, offering up three vibrant iterations of a silhouette stamped with an image of the NYC skyline.
Check out Awake NY’s full Summer 2024 range in the gallery above, and expect it to drop in-store at its NYC flagship and online this Saturday, June 22 at 12 p.m. EST.
