Sleep With The Swoosh: Nike Unveils "Birthday Pillow Gift Box"

Currently a Hong Kong-exclusive.

Design
10,062 Hypes

Nike has revealed its latest novelty item: a Swoosh-shaped pillow housed in a Swoosh-shaped pillow box.

Arriving in a striking Nike-orange hue, the pillow comes boxed in what resembles a Nike shoe box, albeit literally shaped like the label’s signature Swoosh. The pillow sees a “Membership” tag attached, with the gift box also coming with a printed “Happy Birthday” note.

Currently a Hong Kong exclusive item, in order to gain eligibility to purchase, interested buyers must possess a Nike Birthday Card, and have reached a certain spending threshold. Take a closer look above.

 

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While the sneakerhead’s dream sleep accessory is only exclusively available in Hong Kong at the moment, stay tuned to Hypebeast for more updates as the novelty item potentially expands its reach.

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