hype cog


Pharrell Williams Reveals His Secret to Wearing COMME des GARÇONS
Watch Aziz Ansari Attempt to Rank Kanye West's Albums
Edward Enninful Is the First Male Editor of 'British Vogue'
Raf Simons Says Calvin Klein Stands For "Reality"
Kanye West, Riccardo Tisci, Alessandro Michele and More Honor Late Vogue Italia Editor, Franca Sozzani
Tyler, The Creator and Kendall Jenner Take on a Playful 'Vogue' Spread
POLLS: What's This Year's Most Provocative Magazine Cover So Far?
Vetements' Guram Gvasalia on Why Fake Pieces Aren't Necessarily a Bad Thing
HYPES is a real time popularity metric informing readers of what is trending