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Huf

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Profile

Industries
Streetwear
Founded 2002
Headquarters San Francisco, CA, United States

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Description

HUF is a Californian skate footwear and apparel label that was founded by Keith Hufnagel. The label aimed to fuse skateboarding, streetwear, and sneaker fashion and is inspired by vintage American craftsmanship, design, and functionality. Before long, the store began producing in-house goods and debuted an apparel line.
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Latest Collections

HUF Reimagines Dylan Rieder's Driver Shoe for Skater's 31st Birthday
Fashion

HUF Reimagines Dylan Rieder's Driver Shoe for Skater's 31st Birthday
Upgrading the sleek sneaker with metallic leather.
By /
4.5K    4   Comments
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adidas Skateboarding Announces Harold Hunter Day Weekend XIII
Sports

adidas Skateboarding Announces Harold Hunter Day Weekend XIII
Raising money for the late skater’s foundation.
By /
2.1K    1   Comments
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Here's What to Do This Earth Day Instead of Shopping
Fashion

Here's What to Do This Earth Day Instead of Shopping
We’ve asked industry experts for their tips on Earth-friendly activities.
By /
9.7K    14   Comments
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Keith Hufnagel Announces HUF Will No Longer Be Making Shoes
Footwear

Keith Hufnagel Announces HUF Will No Longer Be Making Shoes
“We’ve been doing it for 8 years and I feel like it stayed in the same place.”
By /
19.9K    13   Comments
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Eric Haze and HUF Team up on Collaborative NYC Mural
Art

Eric Haze and HUF Team up on Collaborative NYC Mural
Utilizing Haze’s signature stars and arrows pattern.
By /
3.4K    3   Comments
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Eric Haze Brings Abstract Stars and Arrows to Tokyo "360" Exhibition
Art

Eric Haze Brings Abstract Stars and Arrows to Tokyo "360" Exhibition
In conjunction with lifestyle brand HUF.
By /
2.4K    2   Comments
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'Peanuts' x Browns Multi-Brand Collection Celebrates Snoopy & Friends
Fashion

'Peanuts' x Browns Multi-Brand Collection Celebrates Snoopy & Friends
Featuring items from Huf, Pintrill and more.
By /
6.8K    1   Comments
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Peanuts Global Art Collective and STORY Unveil Exclusive Collabs
Art

Peanuts Global Art Collective and STORY Unveil Exclusive Collabs
Featuring Champion, Bamford Watch Department, HUF and more.
By /
10.7K    0   Comments
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HUF & Hajime Sorayama Team Up for Japanese "Superrealism" Drop
Fashion

HUF & Hajime Sorayama Team Up for Japanese "Superrealism" Drop
More sexualized robots.
By /
8.0K    4   Comments
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Best Art Drops: Free Damien Hirst Print, 'Robot Surf' Sculpture & More
Art

Best Art Drops: Free Damien Hirst Print, 'Robot Surf' Sculpture & More
Including a resin figure of Childish Gambino in “This Is America.”
By /
9.5K    8   Comments
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HUF Joins Artist Cleon Peterson for "Blood & Soil" Collection
Fashion

HUF Joins Artist Cleon Peterson for "Blood & Soil" Collection
Peterson’s stark graphics appear on shirts and bags.
By /
4.7K    2   Comments
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HUF Reintroduces Dylan Rieder's Driver Sneaker With Calf Hair
Footwear

HUF Reintroduces Dylan Rieder's Driver Sneaker With Calf Hair
A handcrafted tribute to the dearly-remembered skate icon.
By /
9.5K    6   Comments
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