Michelle Yeoh, Isabelle Huppert and More Star in Balenciaga's Bel Air Campaign
Shot by Nadav Kander.
After dropping off its big-stepping 3XL sneaker campaign last week, Balenciaga has returned with another promotional delivery spotlighting its newly-released Bel Air bag.
This time around, the Demna-led label recruited ambassadors Michelle Yeoh and Isabelle Huppert, as well as actress Naomi Watts, to pose with the hero accessory in a series of studio shots by Nadav Kander. Seated on simple chairs, each star creates a “character study” while wearing the brand’s moody ready-to-wear pieces: trompe-l’oeil pantashoes, dramatic evening gowns and sharp knife pumps. Notably, the concept builds on “The Characters Campaign” that Balenciaga released for its popular Rodeo bag last month, in which Watts and Huppert also starred alongside ambassador Kim Kardashian.
The bag itself is named after the famed Los Angeles neighborhood, falling in line with the Rodeo bag (which was titled after the renowned shopping destination in the SoCal city). The design features a logo-cut metal twist lock that connects two slim belts across its wide silhouette, which features one main open compartment and several flap pockets. Finished with a matte transparent exterior, the bag employs naturally smooth leather and a soft Nappa lining. It’s just as luxe as its namesake area.
See Balenciaga’s Bel Air campaign in the gallery above.
