Balenciaga Releases "The Characters Campaign" Spotlighting The Rodeo Bag

Balenciaga has released “The Characters Campaign” featuring Kim Kardashian, Naomi Watts and Isabelle Huppert. Each woman holds the signature Rodeo bags and dresses in different styles to showcase the bags’ versatility. The white seamless backdrop stays simple to shine the spotlight on the ready-to-wear looks. The Rodeo bag, made from calfskin, balances the structured and slouchy looks while featuring a matte finish.

Kardashian is seen wearing the bag in a glamorous, vintage fashion. Her hair is styled in a Marilyn Monroe-esque blonde bob with simple makeup. She wears a classic long-sleeve red dress with an oversized coat and cheetah print heels to emulate style from stars of the past. Kardashian’s character shows how the bag is fit for the perfect night on the town.

In contrast, Watts’ character shows how the bag can be worn with a simpler look. Her large trench coat, fit for the most fashionable detective is styled with a black turtleneck and thigh-high heels.

Finally, Huppert delivers gala glamor as her character pairs the Rodeo bag with a bedazzled evening dress. The French actress holds the bag to her chest as her simple elegance shows the bag can be worn to the finest events.

The Rodeo bag is available on Balenciaga’s website and in select stores. It retails for $2950 USD to $5500 USD. You can view the full Balenciaga “The Characters Campaign” in the gallery above.