Awake NY Taps Ferg for 4th of July Capsule
Featuring patriotic T-shirts, baby tees and bandanas.
After revealing its full Summer 2024 collection last month, Angelo Baque’s Awake NY has teamed up with Ferg (the artist formerly known as A$AP Ferg) for a 4th of July capsule collection.
“Summertime in Harlem is about being jiggy and having fun,” Ferg said of the line’s inspiration. “This collection is a tribute to my late pops D-Ferg. He was known in Harlem for his boutique store Ferg Apparel and bringing the community together. My Pops also threw legendary parties and cookouts so I’m here to keep his legacy alive. FERG FOREVER.”
The compact line includes T-shirts and baby tees with Americana-inspired co-branding, as well as patriotic bandanas with similar iconography.
To celebrate the collection’s launch, Awake NY is hosting a 4th of July cookout at its Lower East Side flagship, located at 62 Orchard Street, from 4 p.m. ET to 7 p.m. ET. The event will include sounds by Angel & Dren, Yazmine and DJ Chris Ice, as well as food from Taste of Jamaica 876.
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The new Awake NY x Ferg collection will land on the store’s shelves at 4 p.m. ET on Thursday, July 4. Prices will range from $55 USD to $75 USD, and exclusive colors will also be available to shop on Ferg Apparel’s webstore. Take a look at the range in the gallery above.
