Rolls-Royce Reveals Bespoke "Spirit of Expression" Series

Including an Extended Ghost, Extended Phantom and Spectre — set to debut at the 2024 Beijing Motor Show.

Automotive 
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Rolls-Royce is set to showcase three distinct Bespoke commissions titled “Spirit of Expression” at the upcoming 2024 Beijing Motor Show. These one-of-a-kind creations, including the Ghost Extended, Phantom Extended and Spectre models, mark the inaugural projects of the Private Office Shanghai, established last year.

Scheduled for their grand reveal on April 25, these models embody a synthesis of global design and local insight, catering to the tastes of Rolls-Royce’s Chinese clientele. Chris Brownridge, CEO of Rolls-Royce, emphasized the significance of these commissions, stating, “These unique motor cars reflect the global perspectives of our clients in China, who demand super-luxury products that resonate with their personal tastes.”

The “Spirit of Expression” vehicles draw inspiration from the flora and landscapes of destinations loved by Chinese patrons, like the beaches of Sicily and the sunsets of Boracay Island. This influence is vividly reflected in the exterior and interior design choices, which combine cultural motifs with the timeless luxury that defines Rolls-Royce.

Taking a closer look at the Phantom Extended “Magnetism,” it features a dual-tone exterior of Cala Luna Sand and Kabira Blue, evoking a moonlit beach and a deep-sea horizon. Its interior boasts a celestial-themed Starlight Headliner with animated “shooting stars” and a complex Gallery piece embroidered with tens of thousands of stitches to create a textured visual effect.

As for the Spectre “Escapism,” it captures the essence of South America with its Lantana Red and Tempest Grey exterior. Inside, the cabin features Sunset and Purple Silk leather with a Starlight Headliner that simulates a starlit sky, enhancing the overall theme of tropical vibrancy.

Last but not least, the Ghost Extended “Expressionism” presents a striking Boracay Blue exterior, complemented by a Lime Green Coachline. Its interior includes a dynamic abstract wave pattern in the Starlight Headliner and detailed embroidery on the door pockets, bringing a touch of tropical sunset into the vehicle.

These vehicles are not just modes of transport but are expressions of personal style and cultural connections, crafted through a collaborative effort between the marque’s Goodwood-based designers and the Shanghai Private Office. For those interested in seeing the vehicles in person, the “Spirit of Expression” series will be displayed at the China International Exhibition Centre in Beijing until May 4, as part of this year’s Beijing Motor Show.

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