For Y-3, Even Running Can be an Avant-Garde Exercise

Introducing four new performance sneakers, focused apparel and a line of accessories.

Footwear
5.2K 1 Comments

Yohji Yamamoto and adidasY-3 label has explored subcultures and trends far and wide — recently, Hypebeast got an exclusive first look at its interpretation of the tennis classic, the Stan Smith, while everything from an atelier line to technical outerwear has been given the Y-3 touch. Now, the avant-garde sportswear institution follows up on the previously seen brushstroke-equipped Y-3 UltraBOOST LIGHT with the full, comprehensive performance running collection.

For Yohji, the expansion into something specifically focused on running makes total sense: “The sports world and its technology seek for necessity, practicality, or functionality while fashion is seeking the opposite… Y-3 is a strong examination of the blend of sport and style and the tension caused by mixing tradition with all that is modern.”

With this, Y-3 applies its signature understated and garment-focused black-and-white aesthetic to performance footwear, apparel, and accessories, which have all be reimagined within the designer’s avant-garde lens. For example, running leggings are tight and detailed with 3M stripes — which is to be expected — however classics like the UltraBOOST LIGHT, and accompanying BOSTON 11, TAKUMI SEN 9, and RUNNER 4D FWD are all also treated to brushstroke Three Stripes and Yohji Yamamoto signatures.

Full running ensembles complete the collection, with tops and shorts rounding the looks off. Check out the full collection above, and pick it up from May 12 at Y-3, on CONFIRMED, in-store, and through select retailers globally.

In other news, Hypebeast digs into how ALIVEFORM is transforming the future of footwear.

Read Full Article

What to Read Next

Bowers & Wilkins Release Pearlescent Nautilus Speaker
Tech & Gadgets

Bowers & Wilkins Release Pearlescent Nautilus Speaker

Celebrating 30 years of audio innovation.

What You Missed at the Debut BRED Abu Dhabi Festival Presented by Hypebeast

What You Missed at the Debut BRED Abu Dhabi Festival Presented by Hypebeast

Presented by BRED Abu Dhabi
Check the recap footage of the five-day event here.

Uber Will Soon Offer Flight Bookings in the UK
Tech & Gadgets 

Uber Will Soon Offer Flight Bookings in the UK

With users also able to book selected seats with major airlines.

Lana Del Rey Transforms Into Hollywood Icons for "Candy Necklace" Visuals
Music

Lana Del Rey Transforms Into Hollywood Icons for "Candy Necklace" Visuals

From Marilyn Monroe to Elizabeth Short.

Rihanna and A$AP Rocky Name Their Baby Boy RZA
Music

Rihanna and A$AP Rocky Name Their Baby Boy RZA

After the Wu-Tang Clan’s de facto leader.


Bold and Raw Accents Rule Palm Angels' Paris Flagship Store
Fashion

Bold and Raw Accents Rule Palm Angels' Paris Flagship Store

Featuring skate park-inspired structures and botanical arrangements by This Humid House.

This Is the New Era of Luxury Fashion and Golf
Golf

This Is the New Era of Luxury Fashion and Golf

Realized via today’s celebrities and pop culture.

Rowing Blazers and Seiko Introduce a Colorful Range of Sports Diver Timepieces
Watches

Rowing Blazers and Seiko Introduce a Colorful Range of Sports Diver Timepieces

Available in pink, yellow, purple and white.

Michael Jordan’s 1992 Summer Olympics "Dream Team" Reebok Jacket to Auction for Over $1 Million USD
Sports

Michael Jordan’s 1992 Summer Olympics "Dream Team" Reebok Jacket to Auction for Over $1 Million USD

Auctioning at Sotheby’s this summer.

Saint Laurent and Christie's Present Auction of "Madonna x Meisel - The SEX Photographs"
Art

Saint Laurent and Christie's Present Auction of "Madonna x Meisel - The SEX Photographs"

More than 40 editions will take a world tour before heading to auction in New York on October 6, 2022.

More ▾