Moncler's Outdoor DNA Is an Everyday Affair In Summer 2023 Campaign
Promoting a lightweight offering for the sun-filled seasons ahead.
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Since its founding in 1952, Moncler‘s trailblazing personality has become synonymous with outdoor play. As a result, the Italian luxury house has constantly embraced the cold-weather seasons through insulating gear made for glacial experiences.
This summer, Moncler is taking its padded attire to the sunshine. Revealed through its Summer 2023 campaign, Moncler celebrates its unmistakable DNA while promoting a transitional range made for daily wear.
Shot by French photographer Thierry Le Goués, the campaign sees Moncler step under an innovative light by leaving limitations behind through timeless style and vibrant hues. The label’s traditional down-filled jackets are reimagined through a delicate viewpoint, featuring a feather-like approach for sun-filled occasions.
Thin variations receive protective hoods and belted decor, while branded knitwear sees ultra-soft fabrications ideal for evening outings. Finally, weatherproof windbreakers are dipped in subtle pastel hues, featuring Moncler’s quintessential arm badge.
Take a closer look at Moncler’s Summer 2023 campaign in the gallery above.
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