Drake Delivers Hilarious Stand-up Comedy Routine at Nike's Maxim Awards
Taking shots at everything from Ye/adidas, BTS, New Balance, and even Ann Hebert’s son.

Drake delivered a comedic monologue at Nike’s Maxim Awards. Surprising the guests in attendance, the Toronto rapper showed his love for the Swoosh, arriving with the logo braided into his hair as well as sporting a microLED-embedded varsity jacket.
His clever jokes ranged from taking digs at the Beaverton-based sportswear giant, and some of the sports brand’s athletes. He even cracked some jokes about Nike’s competition as heard in the Kanye/adidas clip below. One of his best lines was, “Nike is 50. Nike is so old it’s wearing New Balance.” On top of the monologue, the Oregon excursion saw some new NOCTA pieces, some friendly basketball, and a performance from Travis Scott.
Check out some of the clips below:
Drake opening up the Nike Maxim Awards pic.twitter.com/XiAvwTSUhe
— Drake Direct (@DrakeDirect_) September 9, 2022
Is @Drake’s LED Nike jacket a cop for you? 👀 pic.twitter.com/4gRBPZi8bO
— Nice Kicks (@nicekicks) September 10, 2022
this man flexed the unreleased Nike jacket, dissed Adidas and disrespected Tyga in 50 seconds. Drake is a complete menace.. https://t.co/Qx6s1iviGB
— Jay 🧳 (@missionaryjay_) September 9, 2022
Drake got the Nike logo braided on his head‼️✔️ pic.twitter.com/wK1OmN5pnY
— RapTV (@Rap) September 9, 2022
Drake on Nike turning 50 this year: “Nike is so old it’s wearing New Balance.”
Video from harvestlouis on Instagram, taken at the Maxim Awards at Nike HQ in Oregon. pic.twitter.com/qxicIsF4p6— brendandunne (@brendandunne) September 9, 2022
In other news, Drake teases more Zoom Flight 95-inspired NOCTA x Nike collaborations.