CROSSOVER Enlists Kide Baharudin for Latest Capsule Collection
Celebrating the Hari Raya holiday.
Malaysian concept store and streetwear imprint CROSSOVER has teamed up with artist and Vans Asia Custom Culture winner Kide Baharudin for a unique capsule collection titled “My Memoir.”
Celebrating the country’s Hari Raya religious holiday marking the end of Ramadan, the capsule is comprised of eight colorful pieces including T-shirts, ‘50s-inspired button-up shirts, hoodies, a work jacket and a selection of accessories. The collaboration’s designs merge Baharudin’s vibrant aesthetic inspired by his cultural heritage with CROSSOVER’s creative director, Jem’s childhood memories of the holidays — from his grandmother’s homemade cookies to a traditional kampung village.
Check out the campaign visuals for “My Memoir” starring Kide Baharudin above. The capsule collection is available to purchase now on the CROSSOVER website.
