Artisans de Genève Reveals Custom Rolex Daytona "Rusty" With Unique Oxidized Dial
To reflect its aged look.
Swiss watch customization house Artisans de Genève has revealed the new Rolex Daytona “Rusty.”
The one-of-a-kind customization projects were specifically commissioned by a customer who wanted to take the Daytona back in time using an oxidized patina method. The technique allows the aging process of the counters to be controlled, allowing the design house to reach the exact tint for the dial. The name “Rusty” reflects the vintage look created by the natural maturation technique.
Post-treatment, the dial was sent to the Azore, an island with one of the highest humidity rates in the world. The dial was carefully monitored and preserved to a specific maturity for 10 weeks before attaining the patina. The color resembles a mixture of amber, ebony and honey tones harmoniously blended by the aging process. The oxidized dial is seen complemented by counters in an amber finish while the hands are polished and rhodium-plated using Luminova Backlight technology.
The personalization of the watch intends to showcase the elegance of the vintage timepiece. With 21 karat gold rotor bears, a 4130 caliber and rose gold gear trains, the watch is rounded out with an elegant brown leather handmade strap. Check out the above custom Rolex Daytona 116520 “Rusty.”
In other watches news, the Reservoir Sonograph Chronograph has turned to vintage hi-fi for inspiration.
