Following the arrival of Billionaire Boys Club’s first Fall 2022 drop that highlighted car culture and the speedy antics that it exudes, the label’s second seasonal delivery hits shelves today.
Presenting an immersive campaign, BBC’s European division taps on London-based Jazz artist Ella Knight. The drop sees a selection of classic branded garments enhanced with dynamic decor and embroidered details. The musician wears every garment with ease, promoting the baggy offering with a laid-back approach. Pieces have been splattered with red and white paint speckles as multi-pocketed denim jackets are fashioned with the previous, alongside branded hits encapsulated by gilded hearts and “HEART & MIND” motifs. Delivered with pure ’90s appeal, matching loose-fit jeans don BBC’s astronaut emblem on the rear pockets with a textured finish.
Knight also sports college-style varsity jackets designed with a hefty wool construction and linear elastic detailing. Further items across the drop include embellished trucker hats, striped polo shirts, futuristic outerwear, sleek bottoms and more.
The Second drop of Billionaire Boys Club’s Fall 2022 collection will be available to shop on October 7 via the brand’s online website and London flagship store.
In other news, take an official look at the TITAN x Air Jordan 2 Low.