Billionaire Boys Club

Billionaire Boys Club

Billionaire Boys Club (BBC) is a men’s streetwear clothing line established by Pharrell Williams and NIGO in 2005 rooted in Japan, aims to offer high-quality streetwear items. The brand is known for its Spaceman logo, incepted to fully encompass the brand’s ethos, that money wasn’t a part of the inspiration as opposed to what the name may insulate. The attraction of the brand, apart from its quality, is the unique design styles that are offered in very limited quantities. Jay Z later entered a partnership with BBC in order to distribute the clothes through his Rocawear line. BBC has expanded their line to include childrenswear and womenswear, with the Billionaire Girls’ Club, which is designed by Youn. Another diffusion line was launched, called Bee Line, a higher end and more mature and exclusive line, which was launched in collaboration with Mark McNairy.

Founded 2005
Industries Streetwear
Headquarter Tokyo, Japan
10 Product Drops You Don't Want to Miss This Week
Fashion 

10 Product Drops You Don't Want to Miss This Week

Palace, Stüssy, PLEASURES and Billionaire Boys Club bring the heat.
24,592 Hypes 6 Comments

Billionaire Boys Club Dispatches an "ARMY OF LOVERS" for Spring 2018
Fashion

Billionaire Boys Club Dispatches an "ARMY OF LOVERS" for Spring 2018

A detail-focused capsule reflecting on war, rebellion, and unity.
3,998 Hypes 3 Comments

A Special BBC x adidas NMD Hu Trail May Be Dropping This Fall
Footwear

A Special BBC x adidas NMD Hu Trail May Be Dropping This Fall

The Three Stripes takes a trip to space.
9,903 Hypes 4 Comments


Billionaire Boys Club EU Gets Colorful For Latest Spring/Summer 2018 Drop
Fashion

Billionaire Boys Club EU Gets Colorful For Latest Spring/Summer 2018 Drop

Bleach-dye and florals.
5,503 Hypes 3 Comments

Soulection & Billionaire Boys Club Push Music Merch Forward for New Capsule
Fashion

Soulection & Billionaire Boys Club Push Music Merch Forward for New Capsule

A very “genuine,” organic collaboration.
4,752 Hypes 6 Comments

Billionaire Boys Club & Italia Independent to Drop a Collaborative Collection
Fashion

Billionaire Boys Club & Italia Independent to Drop a Collaborative Collection

Co-branded apparel and eyewear.
5,577 Hypes 2 Comments


Pharrell Stunts in New Billionaire Boys Club Bee Line Flight Suit
Fashion

Pharrell Stunts in New Billionaire Boys Club Bee Line Flight Suit

Designed by Noah’s Brendon Babenzien.
12,842 Hypes 27 Comments

20 Years in 20 Collaborations: A Tribute to colette
Fashion 

20 Years in 20 Collaborations: A Tribute to colette

Summing up the legacy of the iconic French retailer.
10,441 Hypes 11 Comments

11 Product Drops You Don’t Want to Miss This Week
Fashion 

11 Product Drops You Don’t Want to Miss This Week

Last chance holiday gift items.
86,687 Hypes 11 Comments

Billionaire Boys Club Readies a Special N.E.R.D. Capsule
Fashion

Billionaire Boys Club Readies a Special N.E.R.D. Capsule

Celebrating the highly-anticipated album.
5,074 Hypes 12 Comments

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2011

JAY Z becomes involved and invests in the brand

2005

Founded by Pharrell Williams and Nigo