Billionaire Boys Club

Billionaire Boys Club

Streetwear Label by Pharrell Williams & NIGO
Billionaire Boys Club (BBC) is a men’s streetwear clothing line established by Pharrell Williams and NIGO in 2005 rooted in Japan, aims to offer high-quality streetwear items. The brand is known for its Spaceman logo, incepted to fully encompass the brand’s ethos, that money wasn’t a part of the inspiration as opposed to what the name may insulate. The attraction of the brand, apart from its quality, is the unique design styles that are offered in very limited quantities. Jay Z later entered a partnership with BBC in order to distribute the clothes through his Rocawear line. BBC has expanded their line to include childrenswear and womenswear, with the Billionaire Girls’ Club, which is designed by Youn. Another diffusion line was launched, called Bee Line, a higher end and more mature and exclusive line, which was launched in collaboration with Mark McNairy.

2011

JAY Z becomes involved and invests in the brand

2005

Founded by Pharrell Williams and Nigo
Billionaire Boys Club EU Heads to the Wild West for SS19 Lookbook
Fashion

Billionaire Boys Club EU Heads to the Wild West for SS19 Lookbook

Enlisting the use of cowboys, a Chevvy and a Stallion.

Bright & Bold Colors Dominate Billionaire Boys Club's SS19 Collection
Fashion

Bright & Bold Colors Dominate Billionaire Boys Club's SS19 Collection

The latest from Pharrell Williams’ label.

ICECREAM Rejoins 'Ghost in the Shell: Stand Alone Complex' For Capsule Collaboration
Fashion

ICECREAM Rejoins 'Ghost in the Shell: Stand Alone Complex' For Capsule Collaboration

Repurposing imagery first seen almost six years ago.

Billionaire Boys Club Is Releasing a Pharrell-Signed Moon Man Figure
Design

Billionaire Boys Club Is Releasing a Pharrell-Signed Moon Man Figure

The brand’s first collectible.

Billionaire Boys Club Unveils New 'White Astronaut' BE@RBRICK Figure
Design

Billionaire Boys Club Unveils New 'White Astronaut' BE@RBRICK Figure

Sized at 1000%.

Best Art Drops: Billionaire Boys Club Daruma Dolls, Andy Warhol Catalog & More
Arts  

Best Art Drops: Billionaire Boys Club Daruma Dolls, Andy Warhol Catalog & More

Including limited ‘KAZAN’ figures by Gary Baseman x APPortfolio.

Billionaire Boys Club Japan Celebrates 2019 With Hand-Painted Astronaut Daruma Dolls
Design

Billionaire Boys Club Japan Celebrates 2019 With Hand-Painted Astronaut Daruma Dolls

A symbol of prosperity for the new year.

Billionaire Boys Club EU Drops Limited-Edition Reversible Hoodie
Fashion

Billionaire Boys Club EU Drops Limited-Edition Reversible Hoodie

Just in time for Christmas.

atmos LAB & Billionaire Boys Club Tap Coca-Cola for Co-Branded Capsule
Fashion

atmos LAB & Billionaire Boys Club Tap Coca-Cola for Co-Branded Capsule

Complete with throwback prints.

BBC Celebrates 15 Years of Outer Spacewear with Exclusive Capsule
Fashion

BBC Celebrates 15 Years of Outer Spacewear with Exclusive Capsule

Including an ultra-rare varsity jacket, limited to 15.
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