Billionaire Boys Club

Billionaire Boys Club

Streetwear Label by Pharrell Williams & NIGO
Billionaire Boys Club (BBC) is a men’s streetwear clothing line established by Pharrell Williams and NIGO in 2005 rooted in Japan, aims to offer high-quality streetwear items. The brand is known for its Spaceman logo, incepted to fully encompass the brand’s ethos, that money wasn’t a part of the inspiration as opposed to what the name may insulate. The attraction of the brand, apart from its quality, is the unique design styles that are offered in very limited quantities. Jay Z later entered a partnership with BBC in order to distribute the clothes through his Rocawear line. BBC has expanded their line to include childrenswear and womenswear, with the Billionaire Girls’ Club, which is designed by Youn. Another diffusion line was launched, called Bee Line, a higher end and more mature and exclusive line, which was launched in collaboration with Mark McNairy.

2011

JAY Z becomes involved and invests in the brand

2005

Founded by Pharrell Williams and Nigo
Billionaire Boys Club EU Drops Luggage Collection in Original Tree Print
Fashion

Billionaire Boys Club EU Drops Luggage Collection in Original Tree Print

Featuring a 87-liter duffel bag.

Billionaire Boys Club EU Showcases a "Tropical Winter Island" in Pre-Spring 2020 Lookbook
Fashion

Billionaire Boys Club EU Showcases a "Tropical Winter Island" in Pre-Spring 2020 Lookbook

Mixing winter styles with tropical prints.

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Anti Social Social Club, Off-White™ and more.

Billionaire Boys Club Taps Artist Michael Kagan for Second Collaboration
Fashion

Billionaire Boys Club Taps Artist Michael Kagan for Second Collaboration

Featuring graphic T-shirts and a skate deck.

Billionaire Boys Club Unveils Second Drop of Limited-Edition Crates
Fashion

Billionaire Boys Club Unveils Second Drop of Limited-Edition Crates

Introducing “Space Grey.”

Palm Angels & ICECREAM Release Skull-Patched Varsity Jacket
Fashion

Palm Angels & ICECREAM Release Skull-Patched Varsity Jacket

Featuring a rhinestone graphic.

BBC ICECREAM Drops EU-Exclusive Swarovski Crystal-Embellished T-Shirts & Jeans
Fashion

BBC ICECREAM Drops EU-Exclusive Swarovski Crystal-Embellished T-Shirts & Jeans

Reworking the OG “Running Dog” and “Cones & Bones” graphics.

BBC ICECREAM Captures Five New York Types in Collegiate-Indebted FW19 Collection
Fashion

BBC ICECREAM Captures Five New York Types in Collegiate-Indebted FW19 Collection

Shot in Harlem, Queens and Manhattan.

Billionaire Boys Club Taps WIND AND SEA for Vivid Logo-Heavy Capsule
Fashion

Billionaire Boys Club Taps WIND AND SEA for Vivid Logo-Heavy Capsule

The astronaut motif meets beachy summer-tinged graphics.

Billionaire Boys Club's Fall 2019 Collection Yields '90s Inspiration
Fashion

Billionaire Boys Club's Fall 2019 Collection Yields '90s Inspiration

Captured at Japan’s Kawasaki Warehouse.

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