Following suit of its Canadian counterpart, Kraft Mac & Cheese is forming an exclusive club to give lucky members a chance to be the first to try the new Flavor Boosts seasoning flavors ahead of the nationwide launch.
The iconic mac & cheese brand looks to celebrate the merge of its classic dish with beloved comforting flavors such as cheesy pizza, tangy buffalo and creamy ranch. Along with the new Flavor Boost series, club members will have access to the limited edition themed merchandise which includes a sports jersey, a hoodie and a jacket.
“We know die-hard fans of KRAFT Macaroni & Cheese Dinner are always excited by new ways to enjoy a comforting bowl of our iconic mac & cheese,” said Maya McDonald, Marketing Activation Lead at Kraft Heinz. “The FLVRS Club is for those fans willing to expand their mac & cheese horizons with these limited-edition packets that bring flavors we love to our favorite comfort food.”
The new flavors will be stocking shelves by early next year, but for those eager to get first dibs can sign up for a spot in the FLVRS CLUB on the brand’s website.
In case you missed it, Domino’s Australia launched a new cheesy Vegemite pizza.