NAME. Taps Japanese Illustrator RYOGA for Laid-Back Summer 2020 Capsule
A graphic-heavy range of knits, T-shirts and more.
After drawing inspiration from George Orwell’s 1984 and Norman Rockwell’s iconic paintings for its Fall/Winter 2020 collection, NAME. has enlisted up-and-coming Japanese illustrator RYOGA for its casual Summer 2020 capsule. With the concept “artwork in the age of technology” in mind, NAME. has crafted a muted range of knitwear and shirts that spotlights the artist’s retro illustrations drawing from magazines and photographs.
Two graphics are used throughout the collection: the first image depicts a nurse taking care of a young boy with “Night Nurse Cold Remedy” written while two iterations of the second image depict a missing man. Black and white T-shirts boast both of RYOGA’s illustrations on the fronts and backs, while cozy crewneck knits and cardigans serve as eye-catching layering pieces for the chilly summer nights ahead. Elsewhere, over-sized collared short sleeves arrive in a black colorway accented with a collage-like graphic, as well as in an all-over print. Rounding out the capsule is a lightweight long sleeve shirt covered with RYOGA’s “Night Nurse” graphic on the back.
Retailing between ¥ 26,000 and ¥ 30,000 (approx. $240 USD to $280 USD), the long sleeve shirt, crewneck sweater and cardigan are available to purchase now on NAME.’s webstore. The T-shirts and collared short sleeves will drop in May. To commemorate the collaboration, a pop-up store will also be held at FREAK’S STORE Shibuya, which will present the new items alongside RYOGA’s artwork.
In other news, WACKO MARIA and Rage Against The Machine have teamed up once again for a new lineup of Hawaiian shirts.
