Warren Lotas Sold Over $10M USD Worth of "SB Dunk Low Rip-Offs"

Set to lose $2M USD because of Nike’s preliminary injunction order.

Footwear
34.5K 26 Comments

Following the U.S. District Court approving Nike’s preliminary injunction order, Warren Lotas has now put forth a new filing with the Central District of California. In the filing, the designer asked the courts to reconsider and/or modify the injunction to allow his brand to move forward with replacing preorders for its “SB Dunk Low rip-offs” with the Reaper sneaker.

The paperwork also reveals that Warren Lotas made more than $10 million USD from the now blocked sales of his take on the popular Nike SB model. Priced at $300, Lotas has now processed over 29,000 refunds with 7,000 pre-orders approved by customers to be replaced with the Reaper. With a total of 36,000 orders, the legally barred sales generated roughly $10,800,000 USD.

Warren Lotas notes that his brand is set to lose $2,100,000 USD in revenue if his sales are blocked, which is why he is fighting the injunction. Highlighting Nike‘s claim of initial interest confusion, Lotas points out that the doctrine covers using trademarks to capture consumer attention and does not apply to the Reaper sneaker’s source confusion.

“The Reaper is a radically different sneaker… It contains no Swoosh, no panels and stitching that mimic the Dunk trade dress, and has a differently-designed outsole that features the skull and scythe of the grim reaper. Nike’s effort to convert the Court’s injunction against the accused sneakers into an injunction against an entirely new shoe—where there has been no showing anyone is confused—is inappropriate and warrants an order from the court.”

In case you missed it, the Stüssy x Nike Air Force 1 Low recently received a rumored release date.

Read Full Article

What to Read Next

Nike SB Dunk Low "OFF!" Bug Spray Sample Resurfaces
Footwear

Nike SB Dunk Low "OFF!" Bug Spray Sample Resurfaces

Originally rumored to debut in 2008 alongside the “Mosquito” SB Dunk.

Official Look at the Nike SB Dunk Low "University Blue"
Footwear

Official Look at the Nike SB Dunk Low "University Blue"

Adding to the Orange Label’s list of new SB Dunks.

On-Foot Images of the Nike SB Dunk Low “BHM”
Footwear

On-Foot Images of the Nike SB Dunk Low “BHM”

Paying homage to Black cowboys and their contributions to the American West.


Official Images of Yuto Horigome's Nike SB Dunk Low "Asparagus"
Footwear

Official Images of Yuto Horigome's Nike SB Dunk Low "Asparagus"

A follow-up to the skater’s hit SB Dunk Low from last year.

Bell & Ross Turns to Avant-Garde Haute Horlogerie With the BR 01 Cyber Skull
Watches

Bell & Ross Turns to Avant-Garde Haute Horlogerie With the BR 01 Cyber Skull

Limited to just 500 pieces.

Jaguar's 2021 F-PACE SVR Carries a 550-Horsepower Supercharged V8
Automotive

Jaguar's 2021 F-PACE SVR Carries a 550-Horsepower Supercharged V8

An SUV with a 0-60 mph time of just 3.8 seconds.

Lady Gaga and Oreo Release Pink and Green 'Chromatica' Cookies
Food & Beverage

Lady Gaga and Oreo Release Pink and Green 'Chromatica' Cookies

With ‘Chromatica’-inspired wafer embossing.

Jack Harlow Announces Debut Studio Album 'That's What They All Say'
Music

Jack Harlow Announces Debut Studio Album 'That's What They All Say'

To cap off a stellar 2020.

BLACKPINK Announces 'THE SHOW' Global Livestream Concert
Music

BLACKPINK Announces 'THE SHOW' Global Livestream Concert

Amidst rumors of the release of a ‘HEART’ special album.


Ducati Shaves Weight Off Its 2021 Monster While Packing More Power
Automotive

Ducati Shaves Weight Off Its 2021 Monster While Packing More Power

Arriving in April 2021.

Benny Blanco Drops Posthumous Juice WRLD Collab "Real Shit" for Rapper's 22nd Birthday
Music

Benny Blanco Drops Posthumous Juice WRLD Collab "Real Shit" for Rapper's 22nd Birthday

Long live Juice WRLD.

HUMAN MADE, UNDERCOVER and Pake Come Together for All Your Storing Needs
Design

HUMAN MADE, UNDERCOVER and Pake Come Together for All Your Storing Needs

Available exclusively at Laforet HARAJUKU.

AllRightsReserved "MEET Baldur Helgason PROJECT" Presents Human Anxiety Through a Comic Character
Art

AllRightsReserved "MEET Baldur Helgason PROJECT" Presents Human Anxiety Through a Comic Character

Experimenting with the human’s physical figure.

Callaway Creates Custom Tour Wedges for “Puppies and Golf”
Sports

Callaway Creates Custom Tour Wedges for “Puppies and Golf”

All proceeds will go to the Puppies and Golf Foundation.

More ▾