YouTube Lands Exclusive Streaming Deal for 'Overwatch' and 'Call of Duty' Leagues

Part of a multi-year partnership between Google and Activision Blizzard.

By
Gaming
1,996 Hypes 1 Comments

Activision Blizzard and Google announced a multi-year strategic partnership on Friday, which makes Google Cloud Activision’s preferred cloud provider and most importantly, YouTube as the exclusive source for the company’s live esports games. Titles include the Overwatch League, Call of Duty League and Hearthstone Esports, among others.

Coinciding with the launch weekend of the Call of Duty League’s inaugural season, 12 teams convened at the Minneapolis Armory in Minnesota on Friday to compete and immediately kick off the live-streaming partnership. The Overwatch League is slated to follow shortly with its 2020 season starting on Feb. 8.

The move also signals YouTube’s continued expansion into gaming as well as a huge loss for Amazon’s Twitch, which previously held the exclusive rights for Activision’s Overwatch League. The battle for gaming content among tech companies has also seen top Twitch streamers like Ninja and Shroud making exclusive deals with Microsoft’s streaming platform Mixer.

“This partnership will help us deliver on that promise at new levels, by combining our passionate communities of fans and players with YouTube’s powerful content platform and exciting history of supporting next-generation entertainment,” stated Pete Vlastelica, CEO of Activision Blizzard Esports.

In related news, Fortnite was officially recognized as a high school and college sport.

Read Full Article

What to Read Next

Nipsey Hussle's The Marathon Clothing and PUMA Reissue Debut Collection
Fashion

Nipsey Hussle's The Marathon Clothing and PUMA Reissue Debut Collection

With a new campaign featuring Lauren London, YG and others.

Watch Burna Boy's Music Video for "Secret" Feat. Jeremih & Serani
Music

Watch Burna Boy's Music Video for "Secret" Feat. Jeremih & Serani

A highlight from Burna’s latest ‘African Giant’ album.

BlackEyePatch & G-SHOCK Look to the Maneki-Neko for Latest Watch Capsule
Fashion

BlackEyePatch & G-SHOCK Look to the Maneki-Neko for Latest Watch Capsule

Two DW-5600s and one GA-100 round out the unique range.


TDE's Reason Slows It Down on New Single "Show Stop"
Music

TDE's Reason Slows It Down on New Single "Show Stop"

Featuring ad-libs from Kendrick Lamar.

mastermind JAPAN & Medicom Toy Reveal "White Chrome" BE@RBRICK
Design

mastermind JAPAN & Medicom Toy Reveal "White Chrome" BE@RBRICK

Coming in 100%, 400%, and 1000% sizes.

Nike Gives Its Blazer Mid '77 Vintage a New Snakeskin Makeover
Footwear

Nike Gives Its Blazer Mid '77 Vintage a New Snakeskin Makeover

Opting for a “Vast Grey” upper.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We noticed you are using an ad-blocker

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.