London Backdrops Uniqlo UT's Latest Stop in the 'Wear Your World' Campaign
Featuring new designs for SPRZ NY.
Earlier you saw the lookbook of the Uniqlo UT Spring/Summer 2019 collection shot in Hong Kong that included a sneak peek of new designs under the sub-label, THE BRANDS.
UT also frequently features iconic designs from famous artists via its SPRZ NY series — a collaboration with New York City’s Museum of Modern Art that aims to fuse the intertwined worlds of art and fashion. To celebrate the project’s 5th anniversary, some of the artists featured in this release are Keith Haring, Jean-Michel Basquiat and Andy Warhol, among others.
At the same time, UT has enlisted the talents of American artist-director Miranda July to create a new womenswear line that continues to utilize the humble T-shirt as a canvas on which to express an unlimited range of creative ideas.
Check out the lookbook above, and stay tuned for the next chapter in Uniqlo’s Wear Your World global campaign this spring. Head to the Uniqlo web store to find out more.