YouTube Music Launches Three Personalized Playlists

Named “Discover Mix,” “New Release Mix” and “Your Mix.”

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YouTube Music has officially launched its first personalized playlists — “Discover Mix,” “New Release Mix” and “Your Mix.”

Enlisting 50 songs that are updated every Wednesday, the Discover Mix names new artists that are supposedly not on your radar and less-popular tracks from the artists that already are. The New Release Mix, on the other hand, includes recent tracks from the artists in your rotation, plus several recommendations from YouTube Music. Much like other release-centered playlists, the New Release Mix will mostly update on Fridays along with minor updates in the middle of the week. Finally, YouTube Music’s Your Mix playlist follows a more general curation of the user’s music taste, shuffling familiar tracks with new picks that share a similar sonic DNA.

Users who spend more time on YouTube Music will be provided with better-curated playlists, while new users can start the process by selecting a few artists that they like during set up or by listening to some songs. The playlists can be found in the “Mixed for you” section on YouTube Music and can be played on a browser and the iOS and Android apps.

In related news, PewDiePie is taking a break from YouTube in 2020.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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