BUBBLEGUM References Kanye West's Unreleased Pastelle Designs
Offering fans a taste of the iconic clothing line.


Following a surprise inaugural release, new Los Angeles-based imprint BUBBLEGUM has now re-released its Premium BUBBLEGUM Hoodie in Tokyo. Continuing to amass a cult following, BUBBLEGUM designs reference graphics from Kanye West‘s iconic unreleased Pastelle clothing line.
Exclusively at NUBIAN‘s new Shibuya PARCO location, the latest limited release available in both black and red colorways comes emblazoned with a playful retro sports graphic drawn from the Pastelle T-shirt design. The print is centered around a basketball in a rim and net accompanied by collegiate text that spells out “PREMIUM” arched above and “BUBBLEGUM” in an array of colors below.
The Premium BUBBLEGUM Hoodie is available now exclusively at NUBIAN’s location inside the newly remodeled Shibuya PARCO.
NUBIAN at Shibuya PARCO
15-1 Udagawacho
Shibuya City, Tokyo 150-8377
Japan
For more contemporary fashion, Hiroshi Fujiwara prepped an array of fragment design collaborations for POP BY JUN at Shibuya PARCO.