New Balance's X-90 Reimagines '90s Colorways With the "Modern Essentials"
Structured around the label’s 99x series.
Hinging upon modern “chunky” trends, New Balance gives itself a contemporary makeover with its latest iteration of the X-90, the “Modern Essentials.” Continuing to sustain its brand identity, the Boston-based imprint’s sneaker can be characterized as a spiritual successor to its most iconic and profitable ’90s colorways of the 99x series.
Touted to have “oversized aggressive tooling,” the silhouette — arriving in a variety of referential colorways – balances its bulk through an optimized design-build, as to not compromise durability and cushioning. Utilizing both past and current technology, the outsole encompasses a performance-centric construction, while the mid-sole utilizes popular shapes from past 99x models alongside a responsive REVLITE system. The upper consists of a toe-box made from an engineered knit vamp, asymmetrical collar straps and stretch booty for slip-on for comfort. Accents from the classic smaller “N” logo branding on the medial and lateral and debossed details, complete the sneaker.
Priced at $99.95 USD, shop the X-90 at participating retailers and on New Balance’s website. Also, be sure to watch the video to find out more about the silhouette.