Tommy Hilfiger Brings Back the Tommy Jeans Fly Sneaker

Now known as the “Icon.”

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Footwear
13,632 Hypes 13 Comments

A couple of months ago, Tommy Hilfiger returned to the runway for a sporty Spring 2018 presentation. Continuing the evolution of the Hilfiger brand, the label reveals plans for another major move: the return of the Tommy Jeans “Fly” sneaker.

Originally introduced in 1997, the Fly quickly attracted the feet of beloved celebrities and artists. Now, the rechristened “Icon” sneaker is back as part of the Tommy Jeans Spring 2018 capsule collection for men and women. The 2018 iteration boasts hidden lacing, a center zip, signature Tommy Hilfiger branding, and boldly-branded midsoles. Along with this shoe, new denim offerings, outerwear pieces and heritage gear will also be delivered.

You can take a look at the new Tommy Hilfiger Icon sneaker above. The shoe will be available for pre-order — along with the rest of the Tommy Jeans Spring 2018 capsule — on April 26 on the official Tommy website before hitting retailers on May 8.

For more, check out Tommy Hilfiger’s “Brooklyn” capsule collection from last fall.

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