The Weeknd’s Official Merch Line Unveils “2018 RELEASE 001”

Graphic imagery, catchy text and plenty of XO references.

Fashion
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The Weeknd and his official merchandise line recently released its first installment of the year, aptly named “2018 RELEASE 001.” Highlighted here in the accompanying lookbook, the 13-piece assemblage features a wide range of casual cut-and-sew staples with notable sportswear elements dispersed throughout.

Sticking primarily to a dual color palette consisting of black and orange, T-shirts, hoodies, long-sleeve crewneck tops, baseball caps and a check-printed flannel button-down spotlight expressive imagery and catchy text, with plenty of “XO” references to go around. A standout look from the lineup is the black and white branded tracksuit. The full collection is available for purchase through The Weeknd’s online shop.

In other fashion news, here are 9 drops you don’t want to miss this week.

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