Soulland Looks to the '70s With Spring/Summer 2018

With a lookbook shot in the fictional “University of Sorrow.”

Fashion
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Following the release of its SOUL LAND short film, Copenhagen label Soulland has released the lookbook for its full Spring/Summer 2018 collection. The collection — titled “Sunny Nightmares” — touches on a range of different influences, with everything from historical references to a fictional university in Paris named the “University of Sorrow” featuring in the lookbook.

Key pieces in the collection include a silver metallic coach jacket, as well as floral shirts and branded hoodies. Throughout the collection, the aesthetic of the 1970s is referenced using fonts, colors and fabrics while graphic T-shirts feature slogans including “Watch Out” and “Psychose.” The full collection is available now via the Soulland web store.

In related news, take a closer look at AWGE’s tracksuit collaboration with Needles.

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