Nike Continues the Big Logo Trend on the Air Max 95 "Slate"

Branding is everything.

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In the past month, the Nike Air Max 95 silhouette has received toned-down, luxurious suede reworks, eye-catching pull-tabs and Sean Wotherspoon-inspired “Embossed Fur” versions. For the latest addition to the ever-evolving line, the Swoosh revisits the oversized logo trend for a new Slate model.

Following a similar, late October “big logo” Air Max 95, the new “Slate” style emphasizes a large, color-contrasting “airmax” motif, making the branding the primary selling point of the item. As this approach continues to grow in popularity, expect many more Air Max sneakers with oversized logos. While minimal, more elegant offerings have dominated the market in recent years, chunky shoes and large prints are gaining a sizable following.

You can take a look at the new Nike Air Max 95 “Slate” above, while the shoe is currently retailing for $180 USD at Finish Line.

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