Brandblack Links Up with NFL Star DeSean Jackson to Release the "DJX-1" Sneaker
Along with a campaign shot by LA photographer Estevan Oriol.
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Having hit the field in custom Brandblack cleats for the past year, NFL wide receiver DeSean Jackson has broadened the scope of his relationship with the athletic brand to launch a pair of trainers inspired by his athleticism and feats on the field. Dubbed “DJX-1”, the new sneaker is both stylistically and technologically advanced — designed to be incredibly lightweight and responsive with a visually appealing avant-garde silhouette. Constructed from molded urethane with a sock-like upper and Brandblack’s own proprietary jet-Lon midsole, which offers 20% more rebound than EVA, the DJX-1 offers a complete performance package. On the looks front, a split sole creates a futuristic shape and geometric and linear accents with a lack of visible stitching amplify the aesthetic.
Browse the look book above, and watch the video below to see DeSean in action in the DJX-1 and look out for a release in black, white, grey and blue colorways for $90 USD on Brandblack’s official website.