New Balance Debuts a Lifestyle Fashion and Accessories Line

Utilizing performance-driven materials for more everyday essentials.

Fashion
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New Balance’s direction for the casual market has taken giant leaps with notable collaborations and special releases. Looking to further its offerings, the Massachusetts-based company recently debuted a line consisting of clothing and accessories geared towards style-conscious consumers. While it’s less about the active lifestyle and more about everyday use, the products are however, still made with performance materials and fabrics — some pieces will be extremely durable and have the ability to wick away sweat and repel water. As you can see, the current collection consists of backpacks, printed jersey staples and even a blazer and shirt.

The capsule may only be available in Japan at the moment, but please stay tuned as we get more information on a worldwide release.

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