The New Sonos Flagship Store in NYC Is an Immersive Space for Die-Hard Audiophiles

Featuring a massive installation comprised of 300 booming speakers.

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Sonos, the home audio company known for its premium speakers recently unveiled images of its flagship store in New York City’s SoHo neighborhood. The 3,000-square-foot retail space contains an enfilade of seven listening rooms where visitors can get a unique ears-on experience of its latest products. Customers will also get a chance to feast their eyes upon a massive installation (17-by-24-foot) of 300 active speakers adorned on a wall that is located in the space’s downstairs lounge. In a statement, Sonos Executive Creative Director, Dmitri Siegel said that the store is suppose to make visitors feel at home as they peruse the home theater, study room or kitchen.

The Sonos store is slated to open on July 19th.

Sonos Store
101 Greene St.
New York, NY 10012

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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