BEAMS x Pokémon x New Era Pikachu Fitted Cap Collection
Probably one of the most renowned franchises in the world, Pokémon is celebrating its 20th
Probably one of the most renowned franchises in the world, Pokémon is celebrating its 20th anniversary this year. Fittingly, Japanese retailer BEAMS is commemorating the milestone through a collaboration with iconic hat company New Era. Three new caps were created to celebrate Pikachu, the franchise’s most recognizable and adorable character. Two of the caps are in Pikachu’s trademark yellow, while the third hat is in a dark navy adorned with the critter’s silhouette. The collection will become available later this month at select retailers in Asia, as well as online at BEAMS.