Bodega Hits the Road for Its New ASICS Collaboration

Neutral earth tones accented by soft pastels.

Footwear
8,115 Hypes 0 Comments

After tapping the GEL-Lyte V for last year’s GORE-TEX-assisted “Get Wet” pack, Boston’s Bodega has turned its attention to another ASICS silhouette for its latest collaborative endeavor: the GEL-Classic. First teased earlier this month, the “On The Road” take on the shoe harkens back to the Classic’s running roots and the GEL-Trendy, opting for a combination of neutral earth tones and soft pastels as a lush suede upper is joined by leather stripes and perforations along the toe and side — a nod to the breathable nylon upper of the Trendy.

Inspired by the great outdoors and complete with custom packaging and a special disposable camera, the ASICS GEL-Classic “On The Road” will be available from Bodega both in-store and online beginning January 9, 2016.

Read Full Article

What to Read Next

How HIDDEN.NY Combined URL and IRL with Its ASICS GEL-NYC Collaboration
Footwear 

How HIDDEN.NY Combined URL and IRL with Its ASICS GEL-NYC Collaboration

The anynomous founder of the Internet’s most famous moodboard talks his design inspirations, the creative magic behind his collaborations and why immersive pop-up experiences are crucial to his brand — and community.

ASICS Dips Its GEL-NYC in “Indigo”
Footwear

ASICS Dips Its GEL-NYC in “Indigo”

Arriving on May 16.

Official Look at the NEEDLES x ASICS GEL-NYC Collaboration
Footwear

Official Look at the NEEDLES x ASICS GEL-NYC Collaboration

Blending Japanese craftsmanship and intricate detailing in this collaboration.


ASICS Rolls Out Retro Throwbacks of Its Heritage Running Shoes In New “Vintage Tech” Lookbook
Footwear 

ASICS Rolls Out Retro Throwbacks of Its Heritage Running Shoes In New “Vintage Tech” Lookbook

Presented by ASICS
Including revamped iterations of the cult-classic GEL-KAYANO 14 and GEL-NYC.

2 Chainz Uses "Dabbin" Santa Claus Sweaters for a Better Cause
Fashion

2 Chainz Uses "Dabbin" Santa Claus Sweaters for a Better Cause

More than just a sweater.

The Air Jordan 5 Retro Low "Alternate '90" Drops Next Month
Footwear

The Air Jordan 5 Retro Low "Alternate '90" Drops Next Month

The second entry in Jordan Brand’s “Alternate” collection for 2016.

'Star Wars' Inspires Further Fanfare With Luxury Pens
Design

'Star Wars' Inspires Further Fanfare With Luxury Pens

Another reason to be a ‘Star Wars’ fanatic: the goodies.

Stussy & JAM HOME MADE Usher in the Year of the Monkey
Fashion

Stussy & JAM HOME MADE Usher in the Year of the Monkey

Bracelets and a wallet to celebrate the new year.

ASICS GEL-Lyte V "Rose Gold" Pack
Footwear

ASICS GEL-Lyte V "Rose Gold" Pack

Two colorways to go alongside the matching GEL-Lyte IIIs.


Ford May Transform One of Your Rear Wheels Into the Batpod
Automotive

Ford May Transform One of Your Rear Wheels Into the Batpod

Become the Dark Knight.

ALIFE's Rob Cristofaro Gives Nike's Swoosh a Spin
Fashion

ALIFE's Rob Cristofaro Gives Nike's Swoosh a Spin

JUST PUNK IT.

Nike's Latest White Air Force 1 Sports a Dash of Black
Footwear

Nike's Latest White Air Force 1 Sports a Dash of Black

And a star-studded tongue to boot.

James Jean and Beats by Dre Bring in the Chinese New Year
Tech & Gadgets

James Jean and Beats by Dre Bring in the Chinese New Year

Year of the Monkey begins with a bang.

POLL: What Was Your '2015 Album of the Year?'
Music 

POLL: What Was Your '2015 Album of the Year?'

What kept you going in ‘15?

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.